Switch integrates RTB demand with traditional campaigns, allowing 100% competition on every impression, in a single decision. This has dramatically increased revenue for our customers and vastly reduced the administration of campaigns.
Integrated Data Driven Trading is supported by our Big Data solution, delivering first and third-party data instantly into the Adserver's Real-time Decision Engine.
All this is delivered as a managed service, with a total commitment to customer support. Publishers receive their own customizable, white-labeled Adserver, where the data is theirs alone.